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Silicone digital printing is one of the most tactile and modern decoration methods we offer at CustomGear, and it is a favourite for brands that want their logo to feel as good as it looks. This technique lays down a silicone based ink that sits slightly raised on the surface, giving a soft, rubbery texture you can genuinely feel under your fingertips. It is a premium finish that adds a real sense of quality to apparel, wristbands and stretch fabrics.
What sets silicone printing apart is the way it feels. Rather than sinking flat into the fabric, the print builds up gently to create a subtle three dimensional effect. The surface is smooth and slightly cushioned, which gives your branding a distinctive, high end presence. This tactile quality makes it especially popular for logos, badges and design details where you want people to notice and appreciate the finish, not just see it.
Silicone is naturally elastic, and that is a big part of why this method performs so well on stretch fabrics and activewear. The print moves with the material instead of fighting against it, so it flexes and recovers without cracking or peeling. On wristbands and garments that are constantly being pulled, folded and worn, this flexibility keeps your branding looking intact far longer than a rigid print would. It is a genuinely practical choice for anything that needs to move with the wearer.
Durability is where silicone digital printing really earns its place. Once cured, the silicone bonds strongly and stands up to repeated washing, rubbing and general wear. It resists cracking and fading, so garments and wristbands keep their fresh appearance through wash after wash. For uniforms, team apparel and everyday promotional wear that gets plenty of use, this longevity means your brand continues to look sharp well beyond the first few outings.
This technique suits a wide range of products, including t-shirts, hoodies, sportswear, silicone wristbands and other stretch or performance fabrics. It is a strong option for fashion focused brands, event merchandise, membership wristbands and any application where feel and durability matter equally. Our team can help you decide whether silicone printing is the right match for your fabric, colours and design, so the finished result performs exactly as you hope.
At CustomGear we love helping New Zealand businesses create merchandise that stands out for all the right reasons. Silicone digital printing offers a soft touch, hard wearing finish that customers remember, and we are always happy to talk through how it could work for your next project. Browse this category to explore the possibilities, and when you are ready, reach out to our team. We will guide you from artwork to finished product and make sure your branding feels every bit as good as it looks.
Why Businesses Choose us
From sourcing to branding, packing and dispatch.
Reliable products and professional decoration methods.
Efficient production and delivery to meet your deadlines every time.
Our team is here to help with product, artwork setup and print advice.
Our team will help you optimising your artwork for the best print results.