Trade shows are a great opportunity for businesses to showcase their products and services, network with other professionals in their industry, and attract potential customers. However, with so many companies vying for attention, it’s vital to stand out from the crowd. One way to do this is by creating eye-catching custom tote bags to give away to trade show attendees.
Printed logoed tote bags are a popular and practical item that people can use again and again, making them a valuable promotional tool. But how can you make your tote bags stand out from the sea of other bags being handed out at the trade show?
Here are some tips and examples to help you make a statement with your printed tote bags. 
Use Bold Colors and Designs
One of the easiest ways to make your tote bags eye-catching is by using bold colours and designs. Choose colours that are on-brand for your business, but also stand out in a sea of other bags.
For example, if your company’s logo is green and blue, consider using a bright neon green or royal blue for your tote bags to make them pop. You can also add bold designs or patterns to your promotional tote bags. For example, if you’re in a pet store, you could create a tote bag with a fun animal print design.
Make a Statement with Your Slogan or Tagline
Another way to make a statement with your custom tote bags is by featuring a catchy slogan or tagline on the bag. Your slogan should be short, memorable, and relevant to your business.
For example, if you’re a coffee shop, your slogan could be “Wake Up and Smell the Coffee” or “Life’s too Short for Bad Coffee.” It will help your tote bags stand out and make a statement about your brand.
Highlight Your Products or Services
Trade shows are all about showcasing your products or services, so why not use your custom tote bags to do the same? Consider featuring images or descriptions of your products or services on the tote bags.
For example, if you’re a software company, you could feature a screenshot of your product on the tote bag. This won’t only make your tote bags more eye-catching but will also promote your products or services to potential customers.
Use Eco-Friendly Materials
More and more people are becoming environmentally conscious, so using eco-friendly materials for your custom tote bags can help make a statement about your business. Consider using materials such as organic cotton, bamboo, or recycled materials for your tote bags. You can also include a message on your printed tote bags about your commitment to sustainability.
For example, if you’re a company that sells organic food, you could feature a message on your tote bag that says “Eat Green, Live Green.” This will help your tote bags stand out and show that your business is committed to making a positive impact on the environment. 
Create a Limited Edition Design
You can create a limited edition design by featuring a specific event or theme on the tote bag. It will create a sense of urgency for trade show attendees to get their hands on your tote bag before they run out.
For example, if you’re attending a tech conference, you could create a limited edition tote bag with a design that features the conference logo or a popular tech-related image.
Custom Tote Bags in New Zealand
From bold colours and designs to catchy slogans and highlighting your products, promotional tote bags are the perfect way to make a statement about your brand. So why settle for a boring, generic tote bag when you can create a unique and eye-catching one that will leave a lasting impression on potential customers? Contact us today to start designing your custom-printed tote bags and make a statement at your next trade show!