{"id":998,"date":"2022-03-14T11:24:31","date_gmt":"2022-03-14T01:24:31","guid":{"rendered":"https:\/\/www.customgear.co.nz\/blognz\/?p=998"},"modified":"2022-03-14T11:26:07","modified_gmt":"2022-03-14T01:26:07","slug":"tips-to-running-online-events-and-how-to-create-brand-recognition","status":"publish","type":"post","link":"https:\/\/customgear.co.nz\/blognz\/tips-to-running-online-events-and-how-to-create-brand-recognition\/","title":{"rendered":"Tips to Running Online Events and How to Create Brand Recognition"},"content":{"rendered":"<p><span data-preserver-spaces=\"true\">The pandemic brought about a new way of doing business- virtual meetings and webinars. Custom Gear, New Zealand\u2019s number 1 supplier of promotional products, offers the following tips for running online events and how to create brand recognition before, during, and after your event.\u00a0\u00a0<\/span><\/p>\n<h2><span data-preserver-spaces=\"true\">Tips To Running Online Events<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">Firstly, treat your online event with the same commitment and dedication as any event. Online events require planning and organisation. From the get-go, set clear goals and research to determine:\u00a0 <img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-663\" src=\"https:\/\/www.customgear.co.nz\/blognz\/wp-content\/uploads\/2021\/05\/image118_1-300x300.png\" alt=\"\" width=\"165\" height=\"165\" srcset=\"https:\/\/customgear.co.nz\/blognz\/wp-content\/uploads\/2021\/05\/image118_1-300x300.png 300w, https:\/\/customgear.co.nz\/blognz\/wp-content\/uploads\/2021\/05\/image118_1-150x150.png 150w, https:\/\/customgear.co.nz\/blognz\/wp-content\/uploads\/2021\/05\/image118_1.png 700w\" sizes=\"auto, (max-width: 165px) 100vw, 165px\" \/><\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">The best platform\u00a0<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">The best date and time for your event\u00a0\u00a0<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">The best promotional strategy\u00a0\u00a0<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">The best speakers and timeframes\u00a0\u00a0<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">The best moderators\u00a0\u00a0<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">The target audience\u00a0\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">Once you have researched and outlined your goals, start to put the plan into action. Research shows that the best time to host a virtual event is between 1 pm and 3:30 pm Mondays and Fridays. The best time duration is between two to four hours. <img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-510\" src=\"https:\/\/www.customgear.co.nz\/blognz\/wp-content\/uploads\/2021\/02\/107607-1-300x300.jpg\" alt=\"\" width=\"141\" height=\"141\" srcset=\"https:\/\/customgear.co.nz\/blognz\/wp-content\/uploads\/2021\/02\/107607-1-300x300.jpg 300w, https:\/\/customgear.co.nz\/blognz\/wp-content\/uploads\/2021\/02\/107607-1-150x150.jpg 150w, https:\/\/customgear.co.nz\/blognz\/wp-content\/uploads\/2021\/02\/107607-1.jpg 700w\" sizes=\"auto, (max-width: 141px) 100vw, 141px\" \/><\/span><\/p>\n<p><span data-preserver-spaces=\"true\">When choosing your online platform, choose an all-in-one event technology that allows you to network. Consider the tools offered and ensure that a branding option is available.\u00a0\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">When choosing your speakers, clarify the objectives of your event and choose speakers that have the knowledge and commitment for your event. Your speaker should be one that you have heard speak and keep you interested.\u00a0\u00a0<\/span><\/p>\n<h2><span data-preserver-spaces=\"true\">How To Create Brand Recognition\u00a0 <img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-245\" src=\"https:\/\/www.customgear.co.nz\/blognz\/wp-content\/uploads\/2020\/10\/112555-0_1-300x300.jpg\" alt=\"Pens with logo\" width=\"145\" height=\"145\" srcset=\"https:\/\/customgear.co.nz\/blognz\/wp-content\/uploads\/2020\/10\/112555-0_1-300x300.jpg 300w, https:\/\/customgear.co.nz\/blognz\/wp-content\/uploads\/2020\/10\/112555-0_1-150x150.jpg 150w, https:\/\/customgear.co.nz\/blognz\/wp-content\/uploads\/2020\/10\/112555-0_1.jpg 700w\" sizes=\"auto, (max-width: 145px) 100vw, 145px\" \/><\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">Branded merchandise is the best, most cost-effective way to promote. Studies show branded products for advertising are as effective as TV and radio. The advantage is promotional product advertising is a fraction of the cost. Custom Gear offers the following suggestions on advertising with promotional merchandise and products for brand recognition.\u00a0\u00a0<\/span><\/p>\n<p><strong><span data-preserver-spaces=\"true\">Advertising with Branded Merchandise<\/span><\/strong><span data-preserver-spaces=\"true\"> <img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-410\" src=\"https:\/\/www.customgear.co.nz\/blognz\/wp-content\/uploads\/2020\/12\/LL9600-300x300.jpg\" alt=\"\" width=\"128\" height=\"127\" srcset=\"https:\/\/customgear.co.nz\/blognz\/wp-content\/uploads\/2020\/12\/LL9600-300x300.jpg 300w, https:\/\/customgear.co.nz\/blognz\/wp-content\/uploads\/2020\/12\/LL9600-150x150.jpg 150w, https:\/\/customgear.co.nz\/blognz\/wp-content\/uploads\/2020\/12\/LL9600.jpg 700w\" sizes=\"auto, (max-width: 128px) 100vw, 128px\" \/><\/span><\/p>\n<p><strong><span data-preserver-spaces=\"true\"><a href=\"https:\/\/customgear.co.nz\/occasions.html\">Tradeshows and conferences<\/a>:<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0Conference merchandise for tradeshows and conferences allow the event to last. Simple trinkets create considerable loyalty between attendees and advertisers and let the conference\/tradeshow information remain in their heads long term. Studies show that promotional merchandise helps consumers to remember information conveyed during the event. Choose conference merchandise that will reflect your brand and event with quality.\u00a0\u00a0<\/span><\/p>\n<p><strong><span data-preserver-spaces=\"true\">Launch &amp; introductory offers:<\/span><\/strong><span data-preserver-spaces=\"true\"> Conference products &amp; logoed merchandise gifted during product launches builds a positive impression toward the product and advertiser. Use logoed products to build brand awareness. <img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-253\" src=\"https:\/\/www.customgear.co.nz\/blognz\/wp-content\/uploads\/2020\/09\/branded-trucker-hat-225x300.jpg\" alt=\"Trucker cap with logo\" width=\"173\" height=\"231\" srcset=\"https:\/\/customgear.co.nz\/blognz\/wp-content\/uploads\/2020\/09\/branded-trucker-hat-225x300.jpg 225w, https:\/\/customgear.co.nz\/blognz\/wp-content\/uploads\/2020\/09\/branded-trucker-hat.jpg 300w\" sizes=\"auto, (max-width: 173px) 100vw, 173px\" \/><\/span><\/p>\n<p><strong><span data-preserver-spaces=\"true\">Webinars:<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0Advertise webinars with free logoed merchandise n sign up for the event, as well as logoed giveaways throughout the webinar. Attendees will be more interested in the webinar and more attached to the brand.\u00a0\u00a0<\/span><\/p>\n<p><strong><span data-preserver-spaces=\"true\">Social Media:<\/span><\/strong><span data-preserver-spaces=\"true\"> Have a monthly giveaway via your social media site. Have your URL on your emails with a signup enticement and advertise through your various channels. With product giveaways, you are more interested in your site, no matter how inexpensive.\u00a0\u00a0<\/span><\/p>\n<p><strong><span data-preserver-spaces=\"true\">Onsite:<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0Have logoed products for your customers and contacts at your workplace. After signing a deal, a good chat, a product purchase, extend your graciousness with logoed merchandise to continue the relationship.\u00a0\u00a0<\/span><\/p>\n<h2><span data-preserver-spaces=\"true\">Contact Custom Gear for Exceptional Products &amp; Merchandise for Your Next Event<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">For quality in <a href=\"https:\/\/customgear.co.nz\/\">branded promotional products<\/a> &amp; merchandise, Custom Gear New Zealand is your best choice as a supplier. We have over 20K products &amp; merchandise, each providing area for you to logo your brand. We provide advertisers with knowledgeable account managers and graphic designers that create stunning graphics. We offer express options for marketers that require fast shipping to most major New Zealand cities, including <a href=\"https:\/\/customgear.co.nz\/promotional-products-wellington.html\">Wellington<\/a>, <a href=\"https:\/\/customgear.co.nz\/promotional-products-christchurch.html\">Christchurch<\/a>, and <a href=\"https:\/\/customgear.co.nz\/promotional-products-auckland.html\">Auckland<\/a>. For more information, contact Custom Gear.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The pandemic brought about a new way of doing business- virtual meetings and webinars. Custom Gear, New Zealand\u2019s number 1 supplier of promotional products, offers the following tips for running online events and how to create brand recognition before, during, and after your event.\u00a0\u00a0 Tips To Running Online Events Firstly,&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[192,387,388,389],"class_list":["post-998","post","type-post","status-publish","format-standard","hentry","category-uncategorised","tag-branded-merchandise","tag-branded-promotional-products","tag-promotional-product","tag-tradeshows-and-conferences"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"The pandemic brought about a new way of doing business- virtual meetings and webinars. 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Tips To Running Online Events Firstly, treat your online event with"},"aioseo_meta_data":[],"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/customgear.co.nz\/blognz\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/customgear.co.nz\/blognz\/category\/uncategorised\/\" title=\"Uncategorised\">Uncategorised<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tTips to Running Online Events and How to Create Brand Recognition\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/customgear.co.nz\/blognz"},{"label":"Uncategorised","link":"https:\/\/customgear.co.nz\/blognz\/category\/uncategorised\/"},{"label":"Tips to Running Online Events and How to Create Brand Recognition","link":"https:\/\/customgear.co.nz\/blognz\/tips-to-running-online-events-and-how-to-create-brand-recognition\/"}],"_links":{"self":[{"href":"https:\/\/customgear.co.nz\/blognz\/wp-json\/wp\/v2\/posts\/998","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/customgear.co.nz\/blognz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/customgear.co.nz\/blognz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/customgear.co.nz\/blognz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/customgear.co.nz\/blognz\/wp-json\/wp\/v2\/comments?post=998"}],"version-history":[{"count":4,"href":"https:\/\/customgear.co.nz\/blognz\/wp-json\/wp\/v2\/posts\/998\/revisions"}],"predecessor-version":[{"id":1001,"href":"https:\/\/customgear.co.nz\/blognz\/wp-json\/wp\/v2\/posts\/998\/revisions\/1001"}],"wp:attachment":[{"href":"https:\/\/customgear.co.nz\/blognz\/wp-json\/wp\/v2\/media?parent=998"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/customgear.co.nz\/blognz\/wp-json\/wp\/v2\/categories?post=998"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/customgear.co.nz\/blognz\/wp-json\/wp\/v2\/tags?post=998"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}